In the latest Paris Nouvelle Vague jewellery collection, Cartier envisions various facets of Parisian women in a series of thematic jewellery designs ranging from playful creativity in its Espiègle jewellery pieces to extravagant glamour in its Voluptueuse jewellery set. Accompanying the launch of its Paris Nouvelle Vague jewellery collection, Cartier has come up with a series of videos specially crafted on individual themes.

An elaborate marketing effort, Cartier creatively enacts the multiple lifestyles of different Parisian women in separate videos, each of them beautifully adorned with jewellery that most represents their personalities. The same jingle is used in each video, signifying the harmony of these different jewellery series under the common allure of Parisian women's lifestyles.

Marvel at the magical night with a young Parisian girl, as she eyes the people on the streets with a playful glimmer in her eye, and the whimsical Espiègle (Mischievous) ring (pictured above top) dances on her finger. Cruise through a quaint old town with an impish Parisian lady as she cycles along cobbled streets, the Impertinente (Impish) ring (pictured above) a loud symbol of her avant-garde style.

Or otherwise, witness the passion of the contemporary Parisian lady as she indulges in the flow of her writing, and the Délicate (Delicate) ring (above top) a dainty flower on her finger. Savour the majestic beauty of a sensual Parisian lady, embellished with extravagant Voluptueuse (Voluptuous) cuff bracelets and rings (above) that are as sophisticated as she is.

No matter which personality or style you prefer, there is sure to be something in Cartier's Paris Nouvelle Vague jewellery collection for modern ladies like you. So, join Cartier and the charming ladies in this fervent love for Paris.

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